In designing the company's first sustainable packaging line, I focused on creating an aesthetic that aligned with eco-conscious values. To convey a natural, organic feel, I chose a light weathered wood background, which evokes a sense of sustainability and simplicity. The addition of scattered herbs further emphasized both this connection to nature and cooking. The color green was prominently used to reinforce the eco-friendly message. These elements not only created a visually appealing design but also helped foster strong partnerships with major retailers like HEB, Meijer, and others, supporting our commitment to sustainability.

HEB Sustainable Packaging